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July 12, 2001
AppsTech
Opens New Africa Office in Accra, Ghana
New Location Expands Technology Offering on the Continent
AppsTech, a global leader
in information technology (IT) consulting and a provider of ASP offerings,
today announced the opening of a new branch in West Africa. The office,
which will be located in Accra, Ghana, will be the second AppsTech
location on the continent, the first being an office in Douala, Cameroon.
"African countries,
especially those like Ghana, hold tremendous opportunity for technology
services and product providers such as AppsTech," said Muyiwa Idowu,
AppsTech's Chief Operating Officer. "Not only is there high demand
for the suite of products and other basic Oracle training services such as
those offered by AppsTech, but from an infrastructure standpoint, the fact
that Ghana is one of the most politically and economically stable
countries on the continent also makes it an ideal location for an
office."
The expansion speaks
directly to AppsTech longstanding goal of bringing technology to the
African masses, a goal which resulted in the founding of the Africa
Technology Forum, a non-profit organization aimed at bridging Africa's
technology divide, a year ago.
Among the businesses that
AppsTech will be targeting are government entities, international
organizations and newly privatized corporations, of which there are
plenty, following wide spread privatizations of previously
government-owned companies on the continent.
"Not only do we have
in-depth knowledge and understanding of the technological needs of newly
privatized corporations in African countries such as Ghana, we also have
an in-depth knowledge of the culture and environment, making us ideally
suited for this kind of operation," said Idowu. "Over half of
AppsTech employees have lived and/or worked overseas, a fact which
provides AppsTech with a competitive advantage over its competitors, and
also makes AppsTech well equipped to handle the cultural challenges often
faced by U.S. companies looking to expand into Africa."
The company has already
begun a stringent recruitment process, with the goal of recruiting as many
homegrown professionals as possible from the local region. Details of
initial clients and projected revenue numbers are still undisclosed.
AppsTech, Inc., based in
Bethesda, Maryland, selects, builds, implements and supports comprehensive
e-business solutions - both onsite and on the ASP model - for
multinational corporations and governments worldwide. With offices in
North America, Europe and Africa, AppsTech provides consultation,
implementation, integration and support of information technology
solutions for global industries including telecommunications, utilities
and banking utilizing industry-leading brands such as Oracle, SAP and
PeopleSoft. AppsTech is staffed with multilingual, multicultural
professionals who have expertise in finance, business analysis and
information technology.
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